On UBR online services, we, along with our advertising partners and vendors, use a variety of technologies to learn more about how people use UBR online services. You can find out more about these technologies and how to control them in the information below. This policy forms part of the Universal Beijing Resort Personal Information Protection Policy.
1. COOKIES AND OTHER TRACKING TECHNOLOGIES AND HOW WE USE THEM
First-party Cookies are placed by us (including through the use of third-party service providers) and are used to allow you to use the Services and their features and to assist in analytics activities.
Certain third parties may place their Cookies on your device and use them to recognize your device when you visit the Services and when you visit other websites or online services. These third parties collect and use this information pursuant to their own privacy policies. Third-party Cookies enable certain features or functionalities, and advertising, to be provided on the Services.
Types of Cookies
The Services use the following types of first and third-party Cookies for these purposes:
• Strictly Necessary Cookies: These Cookies are required for Service functionality, including for system administration, security and fraud prevention, and to enable any purchasing capabilities. You can set your browser to block these Cookies, but some parts of the site may not function properly.
• Information Storage and Access: These Cookies allow us and our partners to store and access information on the device, such as device identifiers.
• Measurement and Analytics: These Cookies collect data regarding your usage of and performance of the Services, apply market research to generate audiences, and measure the delivery and effectiveness of content and advertising. We and our third-party vendors use these Cookies to perform analytics, so we can improve the content and user experience, develop new products and services, and for statistical purposes. They are also used to recognize you and provide further insights across platforms and devices for the above purposes.
• Personalization Cookies: These Cookies enable us to provide certain features, such as determining if you are a first-time visitor, capping message frequency, remembering choices you have made (e.g., your language preferences, time zone), and assist you with logging in after registration (including across platforms and devices). These Cookies also allow your device to receive and send information, so you can see and interact with ads and content.
ο Content Selection and Delivery Cookies: Data collected under this category can also be used to select and deliver personalized content, such as news articles and videos.
ο Ad Selection and Delivery Cookies: These Cookies are used to collect data about your browsing habits, your use of the Services, your preferences, and your interaction with advertisements across platforms and devices for the purpose of delivering interest-based advertising content on the Services and on third-party sites. Third-party sites and services also use interest-based Advertising Cookies to deliver content, including advertisements relevant to your interests on the Services and third-party services. If you reject these Cookies, you may see contextual advertising that may be less relevant to you.
• Social Media Cookies: These Cookies are set by social media platforms on the Services to enable you to share content with your friends and networks. Social media platforms have the ability to track your online activity outside of the Services. This may impact the content and messages you see on other services you visit.
We and third parties may associate Measurement and Analytics Cookies, Personalization Cookies (Content Selection and Delivery Cookies, Ad Selection and Delivery Cookies), and Social Media Cookies with other information we have about you.
2. COOKIES MANAGEMENT
Depending on where you live, you may be able to adjust your Cookies preferences at any time via the “Cookies Settings” link in the footer of relevant websites. You can also use the methods described below to manage Cookies. You must take such steps on each browser or device that you use. If you replace, change or upgrade your browser or device, or delete your Cookies, you may need to use these opt-out tools again. As some Cookie-management solutions also rely on Cookies, please adjust your browser Cookie settings carefully, following the relevant instructions below.
Browser Controls: You may be able to disable and manage some Cookies through your browser settings. If you use multiple browsers on the same device, you will need to manage your settings for each browser. Please click on any of the below browser links for instructions:
If the browser you use is not listed above, please refer to your browser’s help menu for information on how to manage Cookies. Please be aware that disabling Cookies will not disable other analytics tools we may use to collect information about you or your use of our Services.
Analytics Provider Opt-Outs: To disable analytics Cookies you can use the browser controls discussed above:
Flash Local Storage: These Cookies are also known as local shared objects and may be used to store your preferences or display content by us, advertisers and other third-parties. Flash Cookies need to be deleted in the storage section of your Flash Player Settings Manager.
Interest-Based Advertising: Most third-party advertisers offer a way to opt out of their interest-based advertising. For more information or to opt out of receiving interest-based advertising from participating third-party advertisers, please visit
Platform Ad Product Policy Context FensiTong http://tui.weibo.com/help?document_id=60 FensiToutiao http://tui.weibo.com/help?document_id=60 Moments https://ad.weixin.qq.com/guide/term/627 Douyin Dou+ https://xd.newrank.cn/?type=54
These are examples of our advertising providers and this is not an exhaustive list. In addition, we are not responsible for the effectiveness of any of these providers’ opt-out mechanisms.
After you opt out, you will still see advertisements, but they may not be as relevant to you.
Mobile Settings: You may manage the collection of information for interest-based advertising purposes in mobile apps via the device’s settings, including managing the collection of location data. To opt out of mobile ad tracking from other third parties, you can do so by selecting the “Limit Ad Tracking” (for iOS devices) or “Opt out of Ads Personalization” (for Android devices) options in your device settings.
Connected Devices: For connected devices, such as smart devices, you should review the device’s settings and select the option that allows you to disable automatic content recognition or ad tracking. Typically, to opt out, such devices require you to select options like “limit ad tracking” or to disable options such as “interest-based advertising” or “smart interactivity”. These settings vary by device type.
Cross-Device Tracking: If you would like to opt out of our browser-based cross-device tracking for advertising purposes, you may do so by using the various methods described above. You must opt out separately on each device and each browser that you use. For more information about cross-device matching, please visit the Network Advertising Initiative or the Digital Advertising Alliance. If you opt out of cross-device tracking for advertising purposes, we may still conduct cross-device tracking for other purposes, such as analytics.
Consequences of Deactivation of Cookies: If you disable or remove Cookies, some parts of the Services may not function properly. Information may still be collected and used for other purposes, such as research, online services analytics or internal operations, and to remember your opt-out preferences.
Cookies A Cookie is a small piece of data sent from a website as the user is browsing that website and stored in a user's web browser. Cookies are stored as small text files containing a string of characters. They communicate certain information to us or to third parties about how online services are used (e.g. which pages and advertisements have been viewed), about users’ preferences (e.g. what size font a user prefers) and for site functionality (e.g. remembering where a user paused watching video content). Regular Cookies can generally be disabled or removed by tools that are available as part of most browsers, and in some but not all instances can be blocked in the future by selecting certain settings. Please be aware that if you disable or remove Cookies or HTML5 Cookies on your device, some parts of our online services may not function properly, and that when you revisit our online service your ability to limit Cookies is subject to your browser settings and limitations. Web Beacons Web beacons or similar technologies may be used for a number of purposes, including to count visitors to the online service, to monitor how users navigate the online services, to count how many emails we sent that were actually opened, or to count how many particular articles or links were actually viewed. Clear gifs are tiny graphics with a unique identifier, similar in function to Cookies. In contrast to HTTP Cookies, which are stored on a user’s computer hard drive, clear GIFs are embedded invisibly on web pages and are about the size of the period at the end of this sentence. Embedded Script An embedded script is programming code that is designed to collect information about your interactions with the online service, such as the links you click on. The code is temporarily downloaded onto your device from our web server or a third party service provider, is active only while you are connected to the online service, and is deactivated or deleted thereafter. ETag, or entity tag A feature of the cache in browsers, an ETag is an opaque identifier assigned by a web server to a specific version of a resource found at a URL. If the resource content at that URL ever changes, a new and different ETag is assigned. Used in this manner, ETags are a form of device identifier. ETag tracking may generate unique tracking values even where the consumer blocks HTTP, Flash, and/or HTML5 Cookies.
4. CHANGES TO THIS POLICY