Universal Beijing Resort to Launch the First Universal’s Chinese New Year, Celebrate the Chinese New Year of Tiger with Fun
Universal Beijing Resort unveils fantastic Chinese New Year Offerings, special CNY F&B and Merchandise across the Entire Destination to celebrate playful reunion moments for Year of the Tiger in a unique and fun way
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BEIJING – January 165, 2022 – With Lunar Year of the Tiger approaching, Universal Beijing Resort will launch its first-ever “Universal’s Chinese New Year” from January 22 to February 20, 2022. This destination-wide celebration will feature distinctive Spring Festival themed decorations and entertainment – including a new, holiday-themed show, limited delicacies and drinks full of "new year flavor" and a dazzling array of creative new year merchandise, will bring a unique experience for guests of all ages.

While enjoying Universal Studios Beijing them park and indulging in the strong flavor of the new year, guests can also enjoy a Spring Festival reunion, including delicacies specially launched by the two resort hotels and Universal CityWalk Beijing to celebrate the New Year of the Tiger in a fun way. In addition, the resort will also prepare special surprises for the upcoming Valentine's Day and Lantern Festival, allowing guests to celebrate different gathering moments in the new year.

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“We know Chinese New Year has special meaning for our guests. It is an honor to launch our first-ever Universal’s Chinese New Year to celebrate the festive moments of this season of reunion and renewal in a special way,” said Joe Hoskin, Executive Vice President and General Manager of Universal Beijing Resort. “We aim to create a new Chinese New Year experience that combines traditional culture and classic Universal moments to create a rich, festive experience for our guests.”

Specially Curated Festive Shows and Entertainment, 16 Movie Characters All Dressed-up in New Attire to Celebrate a Refreshing and Atmospheric Chinese New Year at Universal Beijing Resort

As the first-ever Chinese New Year event of Universal Beijing Resort, Universal’s Chinese New Year will celebrate the festive moments with entirely new experiences for guests. The newly unveiled Universal’s Year of the Leaping Tiger Show creates an exclusive joyful moment. Guests will be immersed in the celebration and enjoy a traditional Chinese lion dance. As it is a traditional Chinese custom to wear new clothes on Spring Festival, Po will dress up as God of Fortune together with various movie characters such as Tigress, Mei Mei to meet and greet guests wearing their Chinese New Year attire. 

The beloved movie character, Tigress, has become a well-deserved protagonist of the Year of Tiger. Guests will see a Tigress sculpture combined with traditional Chinese New Year decoration as soon as they enter the park. Guests will find Universal’s New Year Tree of Fortune at the end of Hollywood Boulevard. It is a peach tree representing wishes for happiness and prosperity in the new year. Guests can hang their wishing cards on a shelf under the tree to express their wishes together with Tigress in new year attire.

During Universal’s Chinese New Year, Universal Beijing Resort is permeated with a festive atmosphere, and decorated with Chinese traditional holiday elements. Minion Land will be decked out with special lanterns and festive couplets. Guests will also meet Illumination’s Minions in Chinese New Year outfits and little tiger masks in Minion Land, adding a bit of mischievous fun to the Lunar Year of the Tiger and wishing for auspicious and good luck in the new year.

Dazzling New Dishes & Delicacies To Unlock A Tasty Chinese New Year

Seasonal Chinese New Year dishes also contribute to the festive atmosphere. Guests can have a taste of special Chinese New Year delicacies in Sunset Grill, Hammond’s, Mr. Ping’s Noodle House and Grandma Panda’s Kitchen. Guest will enjoy new and delightful seasonal dishes, from exquisitely cooked Chinese cuisines to creative Western-style cuisines, to get a feast for their appetite while celebrating the Lunar New Year.  Special zesty and tasty Chinese New Year snacks such as candied hawthorn will be offered in park for a fully immersive fun experience. 

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Near 30 Types of Special Chinese New Year Merchandise Bringing New Year’s Luck and Blessings

Creative new year goods with good meaning are indispensable to celebrate Chinese New Year. During Universal’s Chinese New Year, Universal Beijing Resort will offer nearly 30 varieties of seasonal merchandise in limited supply, including a Kung Fu Panda themed New Year Tiger cape, New Year limited gift packages, and red envelopes. All these will combine the traditional elements of Chinese New Year with those of movies to give guests a brand new experience.  Rich collections of popular movie characters inspired apparel and accessories with Chinese New Year design elements will offer guests a refreshing look and style in the new year.

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Celebrate Chinese New Year with Family and Friends at Two Resort Hotels and Universal CityWalk Beijing 

Reunions with family or friends are always the most important activity during the Chinese New Year. Universal Beijing Resort invites guests to spend the holiday in a novel way with their family and friends at the resort and enjoy Universal’s Chinese New Year. It will be a unique experience. Besides having fun in themed lands, guests will also find a variety of Chinese New Year offerings prepared by two resort hotels and Universal CityWalk Beijing. 

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The two resort hotels will provide guests with a tasteful experience with abundant Chinese New Year special menus, festive afternoon tea sets, and Chinese New Year Package. JIA of NUO Resort Hotel has prepared a Chinese New Year Gathering Menu comprising traditional festive dishes. Aside from delicacies, guests can also explore special festive activities such as Tigress Meet and Greet in both hotels as well as making dumplings and sweet tea at NUO Resort Hotel’s Magnolia Room. NUO Resort Hotel also offers Chinese New Year gift boxes for guests to share with their family or friends. Guests can enjoy the Chinese New Year Afternoon Tea at the Lobby Lounge while getting together with their family. At The Universal Studios Grand Hotel, guests can enjoy the Chinese New Year dinner buffet prepared by Universal Studios The Lotus Garden and enjoy a festive themed breakfast with Illumination’s Despicable Me characters, including mischievous Minions. 

Universal CityWalk Beijing has also prepared abundant festive delicacies, entertainment, merchandise and movies for guests. During Universal’s Chinese New Year guests can experience unique, seasonal Chinese New Year activities at CityWalk with free admission. They can try special Chinese New Year menus provided by restaurants at CityWalk. The Cowfish Sushi Burger Bar introduced the ingenious Cowfish Prosperity Toss, a dish inspired by the Prosperity Toss, a traditional Chinese New Year dish enjoyed by ethnic Chinese people in Southeast Asia that symbolizes wealth and prosperity. Cutie Cones has prepared a special “prosperity” dessert topping, and the steampunk-style The Toothsome Chocolate Emporium & Savory Feast Kitchen has prepared the “Up and Up” Chinese New Year set meal. The skating rink at Universal CityWalk Beijing offers visitors thrilling winter excitement. The awesome audio-visual environment provided by the Universal CityWalk Cinema will ensure you have a good movie time. 

The joy of the Chinese New Year meets the splendid moments. For upcoming traditional Lantern Festival and  Valentine's Day,  Universal CityWalk Beijing and the two hotels in the resort have prepared special experience for guests to celebrate the "Double Festival". Universal CityWalk – The Toothsome Chocolate Emporium & Savory Feast Kitchen prepared Valentine’s Day set menus and limited milkshakes, inspired by the sweetness of chocolate to create a wonderful and splendid experience. The Valentine's Day-themed afternoon tea served in the Lobby Lounge at NUO Resort Hotel makes couples feel the splendor on the tip of their tongues in sweet atmosphere.

Group of Four Special Offers and Hotel Packages Launched to Unlock the First-Ever Universal’s Chinese New Year

Aside from Universal Beijing Resort’s usual ticket offerings, during the Chinese New Year holiday, Universal Studios Beijing One-Day Dated Get-Together Ticket (Group of Four) will be launched on Jan 17, 2022. Guests can enjoy promotions of tickets as a new choice whether it is for a family trip or a group of friends sharing the unique joy of the Universal’s Chinese New Year; Special packages including hotel stay and Universal Studios Beijing tickets have been launched on Universal Beijing Resort official App and WeChat Mini-Program for guests to celebrate the Chinese New Year at Universal Beijing Resort with their loved ones. Universal Studios Beijing 1.5-Day Dated Ticket will continue to allow guests to unlock even more fun throughout the park. Guests can also give friends and loved ones the gift of a Universal resort experience with a Universal Studios Beijing Ticket Gift Voucher for the Chinese New Year. This holiday season, why not soak in the seasonal atmosphere, enjoy a blockbuster Lunar New Year, and treat your family, friends or loved ones to lasting memories and an unforgettable Chinese New Year experience at Universal Beijing Resort. 

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