May 26, 2025, Beijing - Universal Beijing Resort’s signature seasonal campaign Universal Cool Summer is set to make its powerful return from June 13rd to August 17th, 2025, with multiple experiences upgraded in full force: from the brand-new Universal Cool Summer Show, iniviting guests to rock out at the show where powerful beats collide with thrilling bursts of water mist for an unforgettable musical spectacle, to upgraded summer-limited Graduation Season special experience and Back to Hogwarts™. This year’s campaign is a full-blown celebration of summer unleashed. Furthermore, multiple themed interactive experiences across Universal Beijing Resort will also be refreshed and upgraded, while Universal Cool Summer limited-time food, beverages, and merchandise will continue to roll out, offering guests even more ways to unlock cool, refreshing moments. This summer, Universal Beijing Resort brings one exciting show after another—whether you’re a young music and dance enthusiast, or a family planning a fun-filled holiday, everyone is invited to kick off a refreshing summer journey and make the most of an unforgettable seasonal adventure.

Universal Cool Summer Returns to Universal Beijing Resort from June 13 rd to August 17 th, 2025
Turn Up the Cool! Megatron Explosive Debut Amplifies the Rock Energy of the Seasonal Band
Universal Cool Summer returns with a jaw-dropping transformation. The stage now boasts a spectacular upgrade: LED screens, immersive lighting, and water effects that pull guests into an electrifying rhythm of sound and splash. The high-octane Evening Show carries the party into twilight, as light pulses with the beat and fountains erupt in sync with heart-thumping bass.
This year, Universal Cool Summer show will splash onto the Hollywood Amphitheatre in a brand-new epic “Battle of the Bands”. Blockbuster stars in brand-new summer attire—including Shrek and Princess Fiona, the Minions, Po from Kung Fu Panda, and the Skipper of Madagascar—will take the stage as the Far Far Away Band, Minions Band, Kung Fu Panda Band and King Julien Band, joining forces with dynamic dancers to unleash the fiercest rhythms of the season. Megatron, the infamous Transformers Decepticon, brings action and adventure to the seasonal show with an electric debut performance.With Minions competing with Kung Fu Panda’s rhythmic strikes, or King Julien’s hypnotic dance moves going with Far Far Away’s fairytale rock—a full-sensory explosion of music and dance is set to ignite the season. With brand-new setlists and an eclectic mix of musical styles, Universal Cool Summer Show turns up the heat to full blast, pushing energy levels to the max and delivering an all-out sensory spectacle like never before.
As the music pulses through the air, dozens of entertainment water features ramp up the excitement, drenching the venue in a splash-filled celebration of rhythm and refreshment. Whether guests dive headfirst into the "Soak Zone" , groove their way through the "Splash Zone", or stay comfortably dry in the "Dry Zone", everyone can unleash their full summer energy to the fullest in a mix of driving beats and cool spray. After getting thoroughly soaked and exhilarated, guests can freshen up with dryer stations, sunshades, and lockers conveniently located near the Hollywood Amphitheater—making it easy to dry off, gear up, and jump right back into the action. For more show information and planning tips, check the official Universal Beijing Resort App in advance.
Even more excitement awaits as this year’s Universal’s Cool Summer Character Meet and Greet unveils all-new immersive, band-themed photo installations. Fan-favorite characters from the Blockbuster World—including Princess Fiona, Prince Charming, Fairy Godmother, and King Julien—will appear in exclusive Cool Summer-themed outfits, ready to pose with guests at the end of Hollywood Boulevard with high-energy summer style. Guests are invited to strike a pose and capture a limited-edition memory that belongs only to this summer.
Celebrate Youth! Limited-Time Graduation Season Experiences with Cool Vibes and Lasting Memories
This summer, the excitement continues as the fully upgraded Graduation Season special experience returns from June 13rd to July 31st, offering graduates a summer-exclusive experience filled with unforgettable moments and a strong sense of celebration.On the Lakeview Stage, the UPOP band will perform a live rendition of the iconic graduation anthem turning the moment into a one-of-a-kind sendoff. Guests can revisit cherished school memories and capture youth-defining moments with friends as music and emotion fill the air. Age 16–25 can access an exclusive Graduation Season Package, on sale starting June 5th, featuring discounted admission, a personalized photo set, themed cake, graduation badge, certificate, cap, and an exclusive graduate wristband. It's a complete summer send-off, with all the ceremony and none of the hassle. Graduates who come in groups of 8 or more can unlock even more exciting benefits! Meanwhile, NUO Resort Hotel will first time roll out Graduation Season promotions, including Graduation Discount of Dinner Buffet, Graduation Season Celebration Package as well as 10-person Above Graduation Package.
From August 4th to September 1st, Universal Beijing Resort will once again celebrate Back to Hogwarts™welcoming wizards of all ages to an immersive tribute to the magical world of Harry Potter™. Whether guests are celebrating graduations or embracing new beginnings, Universal Cool Summer wraps every moment in wonder, celebration, and unforgettable energy.
Taste the Season! Cool Summer Flavors and Fun Are in Full Bloom
Get ready to savor summer one bite at a time. Universal Cool Summer brings a refreshing feast of globally inspired treats—from Beverly Hills Boulangerie’s Mixed Fruit Mousse Cake and Lemon White Velvet Cake, to Coca-Cola Tower’s Blue Curacao Cold Jelly and Guava & Coconut Specialty Drink. At Sunset Grill, bold flavors await with Tea Flavored Braised Pork Spare Ribs and Seafood Zhajiangmian (traditional noodles with soybean paste), while Hammond’s serves up themed delights like the innovative “Greenish-blue Mountain” and indulgent “Chocolate Storm.” These limited-time offerings, available only this summer, invite guests to embark on a culinary journey bursting with cool, vibrant, and unforgettable seasonal flavor.

Universal Beijing Resort Summer Themed Treats
A brand-new collection of themed merchandise arrives just in time to join the seasonal celebration. The Minions Bob & Tim series captures the playful spirit of summer in every piece. An all-new collection inspired by one of the most mischievous creatures the Niffler offers magical surprises for the Wizarding World of Harry Potter fans, available at Universal Studios Store and Filch’s Emporium™ of Confiscated Goods. For true adventurers, the Jurassic World New Dino Series is packed with prehistoric fun and fossil-inspired flair.

Universal Beijing Resort Summer Themed Merchandises

Universal Beijing Resort the Minions BOB & TIM Collection Blind Box
Play, Stay, and Slay the Summer in One Epic Destination and Unlock Cool Vibes with Exclusive Packages
As a one-stop destination for themed vacations, Universal Beijing Resort’s two hotels are introducing refreshed summer offerings across dining, accommodations, and immersive experiences. At Nuo Resort Hotel, guests can indulge in the Buffet Royale Crayfish Dinner Buffet at Café Royal and the Lobby Lounge Cool Summer Afternoon Tea as well as Cocktails, savoring the essence of summer. The Universal Studios The Lotus Garden offers all-round upgraded dinner buffet as well as the ever-popular Minions Character Breakfast to bring a joyful start to the day for families and fans. Beyond the culinary journey, The Universal Studios Grand Hotel also features Minions and Kung Fu Panda themed rooms, allowing guests to continue the immersive movie experience from the park into their stay. To top it off, guests staying at either on-site hotel can enjoy one-hour Early Park Admission to ensure a head start on popular attractions and make a full day of summer excitement. Restaurants throughout Universal CityWalk Beijing will introduce colorful new menus and refreshing beverages, perfect for beating the heat. Creative desserts and international flavors await, adding zest to the season of joy.
Universal Beijing Resort will launch a variety of summer ticket specials and packages, covering everything from dining and shopping to Early Park Admission. Starting May 28, the Cool Summer: One-Day Visitation with Shopping and Food Super Value Package (Group of Three) and Cool Summer: Two-Day Visitation with Shopping and Food Super Value Package will be available, including Universal Studios Beijing tickets, food & beverage vouchers, and merchandise vouchers—ideal for both solo visits and group outings. The Cool Summer: Universal Studios Beijing Early Bird Ticket Special will also go on sale, allowing guests to book up to 10 days in advance and enjoy savings of up to RMB 50. To help guests enjoy more and wait less, the Cool Summer: Universal Studios Beijing One-Day Dated Ticket + Early Park Admission Pass Package will return, granting one hour access before official opening to start the day ahead.
With pulsing beats, splashing fountains, and limited-time immersive experiences around every corner, Universal Cool Summer promises a festival of energy, joy, and creativity. Guests from across the country are invited to let loose, dive in, and experience the ultimate celebration of a cool and refreshing summer—only at Universal Beijing Resort.